note the “Investments Offered” Rating – make sure you pick a 4-square one,
especially if you daytrade penny stocks, otherwise you may not be able to
get shares, or must call in the trade instead of trading it online. check
to see if these are any service charges for getting a paper copy of your
trades and statements by mail, and watch out for account inactivity fees.
better “Trading/Investment Tools” mean they are available, but they may
not be free – often requiring heavy trading activity and/or high balance.
if you often trade by voice phone – see “Broker-Assisted Orders” added fees.
i have tons of other advice on making the choice, but it’s not my blog